Uplifting and inspiring web series created for caregivers
Stories have the potential to change the way we think and feel about providing care. Stories can share knowledge in entertaining ways, build empathy for better health care and social policies, and drive family and friends to available resources and communities of support. Stories can help us relax and escape the stress of daily life. Stories For Caregivers aims to share these stories through a variety of custom web series.
What is Stories For Caregivers?
Developed by The Coup Company with the participation of TELUS Fund, Stories For Caregivers is an initiative designed to generate awareness about caregiving through the creation of original web series that showcase the inspiring work of caregivers across Canada.
In 2017, TELUS Fund launched the first Special Call for Web Series to surface stories with the potential to positively impact individuals caring for loved ones. Since then the Fund has helped finance twenty original pilot episodes and eight original web series: How We Die, Culture of Caring, Letters from Caregivers, Growing Together with Jann Arden, Cypher, Caring For Those Who Care, Being There, and House Call With Dr. Yvette Lu.
These touching series have been released annually to the public through the Stories For Caregivers initiative, with marketing and promotional support provided by TELUS Fund. In that time they have amassed over 9 MILLION views and have been featured on national television, radio, and other mainstream news media across the country.
Stories For Caregivers is currently the largest online community of caregivers in Canada and remains committed to sharing stories that inspire caregivers and generating awareness of the global issue of caregiving.
Who are caregivers?
Simply put, Caregivers are individuals who have been charged with the care and well-being of anyone with a limiting condition. In Canada there are currently over 8 million active Caregivers, most of whom are unrecognized and unpaid. These individuals juggle full time careers with caring for parents, spouses, and children leaving little to no free time for anything else. This number is growing rapidly and is a global issue.
Whether supporting an aging parent or a child with special needs, many people will find themselves filling a caregiver role at some point in their lives. Are you ready to care for your loved one?
Stories For Caregivers does not offer clinical advice
The Stories For Caregivers website is for entertainment purposes only and is not in the position to offer clinical advice (please see our Terms of Service). However, if you are in need of advice or assistance, please review our Resources Page where you will find a variety of nationwide, Canadian organizations that will be able to help or at least point you in the right direction.
About The Coup Company
The Coup Company is a media studio specializing in the discovery and development of original content. We connect creators with fans and help them realize the potential of building an audience early in the development of their ideas.
The Coup Company has conducted multiple successful media accelerators designed to help creators develop their projects through fan support. These media accelerators are run on the social web, and benefit from the social media experts at Patio. All creators who participate gain valuable audience feedback, measurable demographics, social media savvy, and a refined pitch package. Projects that successfully navigate an accelerator from start to finish are greenlit for production. The results thus far have been 3 feature films for Cineplex theatres, a television pilot for CBC, and a variety of short films and webseries for a variety of partners. The Coup Company is also proud to be the digital producer of the highly successful TELUS STORYHIVE.
About TELUS Fund
TELUS Fund finances exceptional content that promotes the health and well-being of Canadians. The Fund is made possible thanks to the vision of TELUS Corporation and the incredible success of OptikTV, now reaching more than 1 Million TELUS TV customers in British Columbia, Alberta and Quebec. The Fund is an independently governed, not-for-profit corporation certified by the Canadian Radio-television and Telecommunications Commission as a Canadian Independent Production Fund eligible to administer TELUS Corporation’s financial contributions in support of Canadian programming. Since launching in 2013, The Fund has advanced $18.5 million to more than 100 projects.
Patio is an award-winning digital marketing agency that has been providing strategic digital advertising and social media services for over a decade. Since 2017, Patio has led the social media community growth of Stories for Caregivers to over 56,000 strong on Facebook and has leveraged that audience to grow the viewership of their video content to over 9 million views across Facebook and YouTube, making it the largest online caregiving community in Canada.